PRESS
DIME IN THE NEWS
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COVERAGE

MSG’s bad reputation was fueled by xenophobia. DIME wants to change the story.
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The future of Flavour Enhancer 621A look at MSG. Spotty past but rich future.
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MSG is making a comeback. but was it ever really that bad for you?
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Startup CPG: 2025 Shelfie Awards: Meet the WINNERS!
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DIME: Flipping the narrative about MSG with an everyday seasoning that delivers bold, simple umami.
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Elevator Talk: Sleet Pops, Dime, Joy Supply, Sidepiece
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Dime Launches Everyday MSG Seasonings Aimed at Breaking Down Cultural Stigma
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Packaging the Flavor: Behind Dime MSG's Supply Chain Strategy
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MSG debunks longtime myths to boost umami, satiety in formulations
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Founder Feature: Jenn Ko of DIME
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Dime is flipping the narrative on MSG
Read the story“When I understood why MSG got a bad reputation and realized that cultural bias was the real reason, it completely changed how I thought about the ingredient, which planted the seed for DIME.”
Jenn Ko, Co-Founder
FOUNDED
March 2025 | San Francisco, CA
OWNERSHIP
Asian and women-owned
PRODUCT
Everyday MSG seasoning blends
WHERE TO BUY
DTC, Amazon, Specialty Retail
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